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Anne Curtis Is Officially A K-Beauty Queen

K-Beauty and Anne Curtis fans: The looooong wait is finally over!

Last Thursday, April 5, all K-beauty lovers were in for a treat as actress/host and blk cosmetics Creative Director Anne Curtis launched her limited edition K-Beauty collection. It was a sugar-filled event as we were brought into three mouthwatering themed rooms at The Dessert Museum in S Maison.


In the said event, Anne revealed that her obsession for everything Korean began last year when she got introduced to Korean films and drama series. “(K-Drama) ended up taking over my life,” she shared.


But just like any beauty junkie, it is not just the K-Drama that captured the beauty mogul’s heart. As we all know, she’s been quite captivated with the K-Beauty world, too. And this is exactly why Anne has decided to fuse two of her biggest obsessions into a dream business: makeup and K-Drama.

It's time to meet your Anne-approved K-beauty line and your newest obsessions:


blk BB + CC Cream Stick with Brush

In K-Beauty, it’s all about the base. Infused with shea butter, Vitamins A and D, this easy-to-use cream stick will give you the benefits of both a BB and a CC cream! What more can you ask for?


blk Intense Color Liquid Eyeshadow

Eyeshadows are all the rage in Korea, for its ability to help make eyes look bigger. To make an effortless statement, try this molten eye shadow that will allow you to do perfect glitter lids in just about 30 seconds—not to mention how refreshing cool, silky and beautifully textured its effect is. 


blk All-Day Lip and Cheek Water Tint

This K-Beauty collection wouldn’t be complete without a lip and cheek tint! The intense but buildable pay off of this product lets you go sheer or as vivid as you prefer, plus, it guarantees a natural-looking all-day flush.


blk Creamy Cheek Paint

Delivering a soft veil of color with a healthy, second-skin finish, the light, silky texture of this liquid blush melts on skin seamlessly. Dot the color first onto your cheeks, then use your finger or a makeup sponge to blend it in. 


blk All-Day Intense Matte Lipstick

Need a new matte lipstick to add to your collection? Try these bold, matte lippies that come in three shades namely Beautiful, Honey and My Love. They're comfortable, long wear lipsticks that dries matte with intense color pay-off and transfer-proof effect.  


Photos courtesy of blk cosmetics