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Trending Makeup Look Alert: You Should Try Pink Eyeshadow This Weekend!

One scroll through your Instagram feed these days, and you'll see your favorite beauty blogger/vloggers, celebrities, and makeup artists posting about the it color of the month—pink! Timely as it may seem, pink eyeshadow is having a moment during the month of breast cancer awareness—which is known to be symbolized by the pink ribbon. On the beauty front though, the cotton candy-inspired eye color may seem unexpected, but it’s definitely dominating the beauty world in a good way!

READ: Paris Fashion Week Beauty Trends You Can Actually Wear In Real Life

Call it the millennial pink effect. These days, it seems like along with our favorite beauty brands’ packaging and wardrobe, the color has gone to becoming the season's it shade for your eyelids! From the on-trend sheer wash to the louder fuchsia execution, a wide range of pink shadows are adding a pop of color to stars’ beauty routines one lid at a time. Want more proof? Check out how these beauty stars are wearing the trend to get more inspiration to try it yourself!


Kylie Verzosa


A post shared by Jake Galvez (@jakegalvez) on


Anne Curtis


A post shared by Robbie Pinera (@robbiepinera) on


Solenn Heussaff


A post shared by Robbie Pinera (@robbiepinera) on


Georgina Wilson


A post shared by Jelly Eugenio (@jellyeugenio) on


Mariel Rodriguez-Padilla


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While all shades of pink can surely work on different types of skin tones depending on how it is applied, we’re streamlining the selection process by picking the best ones for you! You're welcome!


From L-R: Chanel Multi-Effect Quadra Eyeshadow; Maybelline The Blushed Nudes; Dior 5 Couleurs Eyeshadow Palette in Rose; NARS Cosmetics Duo Eyeshadow in Bouthan; Stila Eyeshadow in Compact; Australis Eyeshadow Primer


Lead photos via Jelly Eugenio and Jake Galvez