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The Ultimate Skincare Routine For Our Booty—And Why We Need It ASAP

Get ready to #FreeTheButt with our ultimate booty routine, powered by Butt!tude’s sheet masks from Jeju Island

Butt skincare. Yes, it’s a thing.


Skincare has changed so much in the last years, and we now have so much information and options when it comes to taking care of our bodies. And honestly, overall body care—from your face to your bum—is the ultimate self-care.


It’s not just about having beautiful buttfies to post on social media—although that certainly is a good perk. It’s also about taking care of yourself, and doing things for yourself, not for anyone else. Every body is beautiful—no matter your shape, color, or size. And if you want to level up what you have, if that makes you happy, then there’s nothing that should stop you from achieving that. Giving yourself that extra love and attention is extra important, especially in the anxious climate of the pandemic that we live in now.



Cheeky skin problems

So, butt problems. Skin problems can occur anywhere on your body—from your face to your knees to your booty. And once you get over the awkwardness or the taboo surrounding butt skincare, whipping your booty into shape should be easy.


Acne

One of the most common butt skin care problems is acne. We have it in our face, we have it in our backs, and sadly, our butts are not spared. Buttne is the result of clogged pores that create pimples and cysts, usually even deeper than what occurs in the face. Just imagine how much sweat and bacteria can get stuck in this area, especially if we like wearing tight jeans and leggings, and if we sit around all day.


To prevent buttne, one of the best things to keep in mind is hygiene. If you tend to sweat a lot or exercise regularly, it’s always good routine to take a bath immediately after a sweaty session with a good antibacterial soap. For more severe cases of buttne, facial acne treatment pads also work well on the bum.


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Cellulites and sagging skin

As we age, it’s not uncommon to see lose elasticity and tightness in different parts of the body—the bum included. And when it comes to addressing these aesthetic problems, it’s a matter of nourishment from the inside—meaning you have to turn to products and food that will give you the nutrients you need for better skin hydration and nourishment.


Maintaining a healthy diet and regularly doing toning exercises may sound overrated, but these things play a huge role in caring for our derrieres. In fact, regular massage either through massage hand guns, foam rollers, or dry-brushing before a shower can help improve circulation and move the lymphatic fluid in the area to improve the appearance and texture of the skin.


Chicken skin

Chicken skin or more scientifically known as keratosis pilaris is very common in the butt, underarm, arm, and thigh areas. Usually, this is caused by a buildup of skin debris and proteins inside the hair follicles which can be itchy or just pure cosmetically bothersome.


To address chicken skin concerns, exfoliating with AHAs or BHAs is a good idea, the same way we use these chemical exfoliants to target blackheads and whiteheads.


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Building a full butt skincare routine

The best way, of course, to target different these skin problems and promote overall booty care is to create a specialized butt skincare that matches your needs and condition.


Step 1: Cleanse

It’s tempting to go straight ahead to whitening and papaya soaps for our bodies, but one of the most important things you should look for in a cleansing agent is its antibacterial properties. Cleansing the bum completely with a good antibacterial soap or wash will rid this area of bacteria and dirt buildup throughout the day, which brings you one step closer to a clearer and smoother booty.


Step 2: Exfoliate

Get a loofah and start scrubbing! Just like our face and the rest of the body, regular exfoliation for the booty can take care of dead skin cells and keep the pores happy and clean. Using slow, circular motions in this area also helps stimulate blood production, which works wonders in targeting cellulites and sagging skin. For chicken skin issues, alternate with chemical exfoliants.


Step 3: Moisturize

Hydration is key for anything, especially for the butt area which tends to get dry and irritated throughout the day when you’ve spent it sitting around in hot weather. For that extra TLC, grab your favorite oil-free cream and treat your bum to a moisturizing session.



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Step 4: Mask

For the ultimate butt care, you will be surprised with how much a booty sheet mask can do for you. To achieve the best results, use once or twice a week to achieve a happier, healthier bum for a happier and healthier you!


What’s even better with masks is that here is where you can really target your personal butt concerns. Every butt is unique (and beautiful!) so you will personally benefit from a butt mask that is tailored fit to your needs.


The good news is that Butt!tude has three specialized masks that lets you treat your butt with the love and care it deserves. All Butt!tude sheet masks are infused with the invigorating powers of all-natural active ingredients from Jeju Island, so you get that extra Jeju treatment even from the comforts of your home.


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Get smooth and silky skin: Butt!tude Smoothing Butt Mask (Orange)

This is the sheet mask for you if you want to target cellulites and sagging skin, improve your skin texture, and restore the elasticity and the brightness in your booty area. The Butt!tude Smoothing Butt Mask is formulated with tangerine from the Jeju islands and is known for its hardworking anti-ageing properties. Get ready to see brighter, more hydrated, and plumper cheeks almost instantly!



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Get flexible and toned skin: Hydrating Butt Mask (Blue)

If you think your booty needs a bit of a pick-me-up, the Butt!tude Hydrating Butt Mask will replenishing your skin's elasticity and softness like no other! This sheet mask is infused with the popular Jeju Lava Seawater, which is a unique underground water resource of Jeju that contains rich minerals and nutritive salts with almost no organic material or pathogens. This seawater helps maintain the moisture balance in the skin so you can keep your booty hydrated and happy.  



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Get firmer and younger skin: Purifying Butt Mask (Green)

For acne problems, the Butt!tude Purifying Butt Mask is your best friend. This variant is infused with Volcanic Ash, a well-known skincare ingredient for clearing out pores and keeping them tight. Volcanic Ash has the unique natural ability to disinfect, soothe, and treat the skin, by regulating the overproducing sebum pores in the skin and flushing out unwanted toxins, resulting in a clearer and acne-free booty. Just imagine the all-natural replenishing power of one of one of the most sought-after active ingredients from Jeju Island, packed in this yummy booty mask.




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Are you excited to experience the confidence and nourishment that this cheeky skincare has to offer? Get ready to #FreeTheButt with Butt!tude’s naturally powered sheet masks, now available in Rustan’s counters nationwide.


Shop safely in a Rustan’s store near you, online at Rustans.com, or contact your Rustan’s Personal Shopper On Call through 0917-111-1952. You can also join the Rustan’s The Beauty Source Viber Community at bit.ly/RTBSonViber to get real-time updates on promos, events, and the latest products from your favorite beauty brands!