Jo Loves by Jo Malone Is Finally in Manila

Everyone knows how iconic Jo Malone is. She has been described as an "'English scent maverick' and the woman responsible for creating some of the world's most loved fragrances." Just a few days ago, a fragrance brand coveted by many has finally opened up in Manila: Jo Loves! Six years after leaving her namesake brand, Jo Malone, CBE put up her own fragrance brand Jo Loves, a brand that reflects her passion for fragrance, and her vision to change the world through its power. 

According to the Jo Loves official site, "Jo's passion for fragrance never ceased and when the time was right she began working on a secret project behind the scenes. After much anticipation, Jo revealed that project to be Jo Loves—an innovative new scent, bath, body and candle collection inspired by the memories and moments in life that she loves."

Located at the ground floor of Glorietta 4 in Ayala Center in Makati, the new Jo Loves boutique boasts of being the biggest one in Asia, and has the complete range of Jo Loves products we've come to adore through the years. 

Complete with its signature Tapas Bar, where Jo's passion for cocktails and travel mix, the Jo Loves experience is one of a kind. 

At the Jo Loves Tapas Bar, one gets to experience the range of products the brand offers, through a unique presentation involving cocktail shakers, whipped cream bottles, and a Moroccan Tagine! Yes, it's that creative and exciting, you cannot miss sitting in one of the boutique's bar stools to experience it yourself!

Since the brand's conception in 2011, Jo Loves has launched a total of 15 scents, each one unique, each one exquisitely special, and each one a collectible on its own. Of course, there is the Jo by Jo Loves signature fragrance in its iconic red bottle, our personal favorite Mango Thai Lime (the one she made inspired from a visit to Bangkok), the refreshing Pomelo, and the distinctly English White Rose & Lemon Leaves. 

Explore the world of Jo Loves and its complete lineup of products—from fragrances, to the patented Fragrance Paintbrush™, candles, diffusers, bath gels and lotions, hampers, and many others. This holiday season, it's the perfect time to treat yourself to a beautiful Jo Loves product. 

Jo Loves is at the G/F of Glorietta 4, Ayala Center, Makati, and is also available at Rustan's