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It's Time To Visit The Myeongdong-Inspired K-Fest!

All roads lead to SM Megamall, as they celebrate the Hallyu trend that's still taking Filipinos by storm!

If we're being honest, we don't see the Hallyu wave going away anytime soon! The reality is, K-drama, K-pop, and Korean food are some of the staples in Filipinos' lives right now! Ask a friend and most often than not, he/she is probably watching some sort of K-drama online at the moment. And because this trend is here to stay, SM Megamall is treating fans to the K-Fest at SM Megamall til July 18th!

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Everything Korean-related will be up for grabs in their Myeongdong Shopping District-inspired space, where booths for K-beauty lovers (ahem), K-food aficionados, and K-pop merchandise fans are on display. 


We K-beauty fans are in for a treat for we can shop beloved Korean makeup and skincare brands like Innisfree, A'pieu, Banila Co., Esfolio, Face Republic, Laneige, Leaders, and Nature Republic. Time to stock up for the rest of your beauty needs for the year! Super early Christmas shopping, anyone?

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A'pieu
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Leaders
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Innisfree

As for fans who are out for some BTS x LINE merch 'BT21' these cute lifestyle goodies are also up for grabs! Take home a figurine, hair brushes, sling bags, bag charms, and more! And of course, no Hallyu experience is complete without the food!


Time to fill your pantries with K-staples like instant ramyeon, hot pepper paste, soju, Korean BBQ sauces, snacks, and many more! Sounds like the perfect companions for your next K-drama binge, right? 


You guys are in for a treat, for when you visit the K-Fest, you stand a chance at winning exciting prizes from streaming platform VIU Philippines when you scan the QR code and take a selfie with one of these handsome oppas' standees: Cha Eun Woo, Lee Do Hyun, Gong Yoo, Park Bo Gum, and Park Seo Joon! And not just that—take fan girling to the next level by taking photos with some of the best K-drama couples from shows like 18 Again, True Beauty, Love in the Moonlight, What's Wrong with Secretary Kim?, and Goblin!


See you there?


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