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Editor's Pick: Naive Body Wash

Because we take bath time seriously!

We take bath time very seriously. It's one of those parts of our day where we can just be on our own, unwind, practice self-care, and tend to our skincare and body care needs. So it follows that we don't just bathe with any random product we find in the bathroom. We carefully curate our product picks, making sure they fit into our hair and skin's needs. Certainly no drying products allowed!


The latest addition to our bathing collection is the Naive Body Wash, a Japanese body care product that ensures our skin only gets the right TLC it needs. 

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Yes, we love our bar soap. We grew up with it. But there are days when we just need a little extra something to treat ourselves with! The Naive Body Wash effectively cleans your skin of dirt, yes, but it also ensures it doesn't strip it of the essential moisture it needs. Ensuring an all-around caring experience, it's artificial coloring-free, mineral oil-free, silicone-free, paraben-free, alcohol-free, and allergy tested too. 


Available in two variants, the Naive Body Wash comes in Peach, which has a gentle peach scent, and Aloe, which gives off a dewy citrus green scent. Both refreshing, both made with 100% plant-derived cleansing ingredients, these are both shoo-ins for your bathroom #shelfie. 

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Make the experience way more enjoyable—instead of just using your hands to apply the body wash, include a loofah or shower puff to create a rich, soft, and fluffy lather that makes bathing way more luxurious.


Shop the Naive Body Wash here.


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