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Our Favorite Celebrity Beauty Transformations In TikTok’s Wipe It Down Challenge

There’s a new viral TikTok challenge that doubles as an opportunity to do some cleaning around the house while creating amazing beauty transformations.

TikTok users are constantly coming up with new ways to keep themselves busy while staying indoors, and challenging others to do the same. And the latest trend? The so-called “Wipe It Down Challenge.” With a little editing, a swipe of the mirror results in a whole new look—and a new way to stay entertained.


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The idea behind the challenge is pretty simple: the video begins with someone wearing his or her comfiest clothes or stay-at-home outfits, they wipe down a mirror, and they appear in a new look, only to keep wiping and returning to their original outfit all while the song “Wipe It Down” by BMW Kenny plays. We actually think it’s a bit like a modern day version of Cinderella, as she magically transforms from a shabbily dressed fireplace cleaner to ball-ready, and back again. 

Now, this challenge has over 4.8 billion views on TikTok and people around the world are taking part, including some of our favorite celebrities and influencers like Camille Co, Laureen Uy, Mica JavierSarah Lahbati and more. Check out their entries for the challenge below: 


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Mica Javier


When your “savage” wants to come out but you’re still quarantined—but you’re happy to know she still in you ##wipeitdownchallenge ##enjoyathome ##savage

♬ Wipe It Down - BMW KENNY

Sarah Lahbati-Gutierrez and Zion 


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