FIRST LOOK: Here's Everything You Need To Know About The Kathryn Bernardo x Happy Skin Collab!
Another day, another celebrity and cosmetics brand collaboration. But mind you, this isn't just any collaboration. It's the most-awaited collaboration between the Queen of Hearts Kathryn Bernardo and local favorite cosmetics brand, Happy Skin! Kathryn fans, and makeup junkies for that matter, it's time to sit up and pay attention, for the time has finally come!
Thank you so much to everyone who bought my #KathXHappySkin collection! ?? We don't have tickets anymore to the grand launch, but good news! Limited quantities of the full set are available again today at www.happyskincosmetics.com! hurry and add it to your cart now! Hope to see it in your makeup kit soon!??@happyskin_ph
This collection is inspired in large part by one of this generation's most loved actresses, and how she continues to inspire this young generation to embrace who they are, and be a good influence while they're at it! Kathryn, being on top of her game, launches this special project with a brand close to her heart, to bring adoring fans and beauty addicts a high-quality collection that earns its rightful spot on your dresser.
Lucky for us, we got dibs on the coveted #KathxHappySkin collection ahead of everyone else (scroll further to see our review), and as an added bonus, we got to talk to Happy Skin's Co-Founder and Chief Brand Officer Rissa Mananquil-Trillo, as we dug deep into the how's and why's of one of their brand's biggest milestones to date. Read on and get inspired...
Metro.Style: How did this collaboration come about?
Rissa Mananquil-Trillo: This collaboration took almost two years to happen and we really waited for the opportunity to come for us to be able to work with Kathryn Bernardo. Once we got the chance, we didn't let go of it! I was so happy when she shared it was always her dream to have her own makeup line and that since she has sensitive skin, she and the women in her family are really users of the brand. She admitted that her skin is so sensitive, her eyes would get swollen with the wrong products and she sometimes would get rashes with strong formulas.
In a generation where everyone wishes to have their own makeup line, it’s still so important to intentionally want your makeup line to be a reminder of what is good. And that’s what I love about Kathryn Bernardo. Beyond making women look pretty and feel confident, @bernardokath understands that makeup can also empower and remind people of what really matters. Deemed the voice of her generation, especially after how her talk influenced the youth at the Youth Sustainable Goals Summit last year organized by the United Nations, there’s no better or bigger voice for today’s generation than Kath Bernardo. . This is why for the #KathxHappySkin collection, Kath wanted values and virtues to be the shade names because at the end of the day, it’s the simple things like these that really matter. It goes perfectly with the collection which embraces a new breed of women who understand that even with makeup on, beauty should be natural and simple. . Authenticity. Wonder. Courage. Spunk. Freedom. Love. These are just some of the words Kath herself chose. I remember how Authenticity was so important to her when we were creating the shade names. “A lot of girls nowadays are scared to show who they are because of society,” she said. And unlike most makeup products which possibly come from existing pegs and products, shade names are more special because they are unique and never inspired by anything else but the collaborator. The #KathxHappySkin collection is a reminder of the effortless beauty of Kath and her personal values too. . I’m excited for you all to know Kath more through every color and word! There’s really nothing more beautiful than a pretty woman backed with a kind heart. No one ever asked her or told her to do so but she chooses to raise awareness, speak up, or do a small act for what she is passionate about. . With less, she is really more.
I’m actually grateful to Denise Go-Ochoa (who has been Kath’s makeup artist for the past nine years) because Kath said it was Denise who actually introduced her to Happy Skin! My relationship with Denise goes a long way back when I was still modeling so when Happy Skin first launched in 2013, I was proud to share it with her and would send her products regularly. Kath shared that Denise would use it on her all the time and she really liked the quality of the makeup. So finally, here we are today proud to introduce to you Kathryn’s Happy Skin!
MS: Why Kathryn? Why not other celebrities?
RMT: In a generation where everyone wishes to have their own makeup line, it’s still so important to intentionally want your makeup line to be a reminder of what is good. And that’s what I love about Kathryn Bernardo. Beyond making women look pretty and feel confident, she understands that makeup can also empower and remind people of what is good. Deemed the voice of her generation, especially after how her talk influenced the youth at the Youth Sustainable Goals Summit last year organized by the United Nations, there’s no better or bigger voice for today’s generation than Kathryn Bernardo.
This is why for the #KathxHappySkin collection, Kath wanted values and virtues to be the shade names because at the end of the day, it’s the simple things like these that really matter. It goes perfectly with the collection which embraces a new breed of women who understand that even with makeup on, beauty should be natural and simple.
Kath has always been authentic even in an era where so many try to be out-of-the-box just for the sake of being different. To me, Kath has always stood out for being completely confident in her simplicity. With less, she is really more.
MS: How involved was Kathryn in this collaboration? How long did you work on this?
RMT: She was highly involved in every step in the process and didn’t neglect a single detail—from approving the collection’s pastel colors, to testing all formulas, dictating the color and shades she liked and would really use herself, even wearing them to different shoots and tapings. The entire collection was actually influenced and dictated by her own makeup routine. She was honest all the way and only wanted products and colors she would really wear herself. Deciding on the shade names was also very personal to her because she chose traits and values that had meaning in her life and would remind women to stay true to who they are.
It's official! #KathXHappySkin is finally here!!!?? Wanted to give you something I believe in that’s why I developed this myself with the @happyskin_ph team to empower all the girls out there with this collection. I’m a firm believer that simple is beautiful and make up shouldn’t be complicated but instead bring out the best in every girl with effortless beauty. Introducing Generation Happy Skin— a collection of must-have makeup products for the everyday girl, just like me— matte lippies, pressed powder, blush, eyebrow pen, lip & cheek tint, and mascara. They’re all long-lasting, pigmented, and fool-proof even for makeup newbies! Want first dibs? Cop it at www.happyskincosmetics.com from August 3 to 5, and get an invite to our grand launch on August 18! Hurry, limited stocks only ?? See you there!
Even the hashtag came from her! While chatting about the collection one time before we even shot any material, she instinctively called it the “Kath x Happy Skin” collection, putting her nickname first and really owning her role in co-creating it.
Based on what she wanted, this Generation Happy Skin collection features a natural-finish pressed powder, a lightweight and hydrating matte lipstick, a long-lasting lip & cheek tint, a longwearing but easy to blend powder blush, a volumizing, no-clump mascara, and a universal, fool-proof brow liner. Like our other Happy Skin products, these are also made in beauty capitals like Korea and Taiwan.
The Generation Happy Skin Collection with Limited Edition Pouch. Check out the Metro.Style review of the products in this collection below. From L to R:
Generation Happy Skin Stay Fresh Weightless Pressed Powder
"The perfect compact for touch-ups throughout the day. Weightless, and gives immediate freshness on-the-go, for days when you forget to bring your oil blotter!"
Generation Happy Skin Extra Drama Volumizing Mascara
“This mascara sure rivals cult favorites out in the market today! I’ve been looking for one that isn’t too costly, but manages to make my non-existent lashes pop. This is a Godsend!”
Generation Happy Skin Perfect Brows Long Lasting Liquid Pen
"Made for Manila weather for sure, this brow pen draws fine hair-like strands that mimic real brows! It’s like micro-blading minus the commitment.”
Generation Happy Skin Kiss & Bloom Water Lip & Cheek Tint in Dainty (also available in Prim)
“Get Kath’s coveted, signature naturally flushed cheeks all day everyday with this tint that comes in two shades. Wear it during a workout, or for days when you want to look like you’re naturally flushed.”
Generation Happy Skin Instant Glow Longwear Powder Blush
"If you’re not a tint kind of gal, powder blush is for you. I wore this blush on a day when I was outdoors almost the entire day, and it managed to stay put without any retouches.”
Generation Happy Skin My Lips But Better Ultra Matte Lippie (available in 5 shades)
“Apart from the slim, chic packaging, the lightweight, pigmented formula is a winner in my book! The trick to making it look more MLBB is to smudge the edges with your finger for that au naturel look!”
MS: What can customers look forward to in this collection that Happy Skin has not done before?
RMT: Three things: 1) It’s the first time we created an all-new diffusion cosmetics line called Generation Happy Skin, which embraces a new breed of women who believe that good skin is a priority and understand that even with makeup on, beauty should be natural and simple.
Holographic fantastic: The Limited-Edition Happy Skin Makeup Pouch
2) Inspired by this, the collection—compared to its big sister Happy Skin Cosmetics—showcases a different packaging. You’ll see a more minimalist look, clean lines, and straightforward product names. Simple can really be more beautiful.
3) Another must for #KathXHappySkin was that the products should have accessible price points so that as many of Kath’s fans can get their hands on the new line. After nailing the best formulas with Kath, we worked on making sure that nothing in the collection goes above P499.
MS: What is highlighted about Kathryn's signature beauty look in this special collaboration?
RMT: Kath is really the epitome of the belief that simple is beautiful and she sees this makeup collaboration as the perfect avenue to express her authenticity and what she believes in.
MS: What's next for Happy Skin? Any other surprises we should look out for towards the end of the year?
RMT: I can’t reveal much but let’s just say one of our bestsellers will be expanded into a bigger collection.
Are you ready for Generation Happy Skin? We’re taking you behind the scenes of our collaboration with @bernardokath! If you still don’t have a ticket, you can get your own #KathXHappySkin set at selected Happy Skin boutiques until tomorrow. See you at the grand launch on August 18 ???? Check out the full video on our Youtube channel!!! Link in our bio ??
To see some of our favorite Kathryn Bernardo beauty looks, check out our gallery below:
Lead photos via Happy Skin. Additional product photos by author. Gallery photos via Denise Go-Ochoa. Special thanks to Rissa Mananquil-Trillo and Jacque Yuengtian-Gutierrez of Happy Skin.