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This Local Brand Launched a Minis Line and Limited Merch for Its 10th Birthday

Happy Skin just turned 10, and as a birthday treat for the beauty junkies, they’ve got tons of surprises in store!

Article (news)

Janelle Roa Cabrera-Paraiso

<p><strong><a href="https://metro.style/beauty/makeup/fascinating-women-jacqe-gutierrez-happy-skin-blk/32687" target="_blank">Happy Skin Philippines</a></strong> celebrates its 10th birthday in the beauty circuit, and with a fruitful decade in the field, it has definitely become a beauty brand that we can trust. From its humble beginnings in <strong>2013</strong>, the homegrown cosmetics and skincare company found its footing in the industry, partnering with key players and innovating products. </p><div><br/></div><div><br/></div><div style="text-align:center"><blockquote class="instagram-media" data-instgrm-permalink="https://www.instagram.com/reel/Cx9zy3PBN4M/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14" style="background:#FFF;border:0;border-radius:3px;box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15);margin:1px;max-width:540px;min-width:326px;padding:0;width:calc(100% - 2px)"><div style="padding:16px"> <a href="https://www.instagram.com/reel/Cx9zy3PBN4M/?utm_source=ig_embed&amp;utm_campaign=loading" style="background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%" target="_blank"> <div style="display:flex;flex-direction:row;align-items:center"> <div style="background-color:#F4F4F4;border-radius:50%;flex-grow:0;height:40px;margin-right:14px;width:40px"><br/></div> <div style="display:flex;flex-direction:column;flex-grow:1;justify-content:center"> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;margin-bottom:6px;width:100px"><br/></div> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;width:60px"><br/></div></div></div><div style="padding:19% 0"><br/></div> <div style="display:block;height:50px;margin:0 auto 12px;width:50px"><svg width="50px" height="50px" viewBox="0 0 60 60" version="1.1" xmlns="https://www.w3.org/2000/svg" xmlns:xlink="https://www.w3.org/1999/xlink"><g stroke="none" stroke-width="1" fill="none" fill-rule="evenodd"><g transform="translate(-511.000000, -20.000000)" fill="#000000"><g><path d="M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 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style="background-color:#F4F4F4;border-radius:50%;height:12.5px;width:12.5px;transform:translateX(0px) translateY(7px)"><br/></div> <div style="background-color:#F4F4F4;height:12.5px;transform:rotate(-45deg) translateX(3px) translateY(1px);width:12.5px;flex-grow:0;margin-right:14px;margin-left:2px"><br/></div> <div style="background-color:#F4F4F4;border-radius:50%;height:12.5px;width:12.5px;transform:translateX(9px) translateY(-18px)"><br/></div></div><div style="margin-left:8px"> <div style="background-color:#F4F4F4;border-radius:50%;flex-grow:0;height:20px;width:20px"><br/></div> <div style="width:0;height:0;border-top:2px solid transparent;border-left:6px solid #f4f4f4;border-bottom:2px solid transparent;transform:translateX(16px) translateY(-4px) rotate(30deg)"><br/></div></div><div style="margin-left:auto"> <div style="width:0px;border-top:8px solid #F4F4F4;border-right:8px solid transparent;transform:translateY(16px)"><br/></div> <div style="background-color:#F4F4F4;flex-grow:0;height:12px;width:16px;transform:translateY(-4px)"><br/></div> <div style="width:0;height:0;border-top:8px solid #F4F4F4;border-left:8px solid transparent;transform:translateY(-4px) translateX(8px)"><br/></div></div></div> <div style="display:flex;flex-direction:column;flex-grow:1;justify-content:center;margin-bottom:24px"> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;margin-bottom:6px;width:224px"><br/></div> <div style="background-color:#F4F4F4;border-radius:4px;flex-grow:0;height:14px;width:144px"><br/></div></div></a><div style="color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center;text-overflow:ellipsis;white-space:nowrap"><a href="https://www.instagram.com/reel/Cx9zy3PBN4M/?utm_source=ig_embed&amp;utm_campaign=loading" style="color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none" target="_blank">A post shared by Metro Magazine (@metromagph)</a></div></div></blockquote> </div><div><br/></div><p>Happy Skin’s presence in over 100 doors from only 5 and its partnership with e-commerce platform <strong><a href="https://metro.style/fashion/inspiration/best-new-you-lazada-life-style-resolutions/34645" target="_blank">Lazada</a></strong> has made it even more accessible to consumers. As an asset in the beauty landscape, it burgeoned into an inventive brand with beauty bestsellers symbolic of Filipina beauty, foresight, and strength.</p><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/cc954746-a81e-4d78-a9f8-44d8d51a05ed_set.jpeg" style="width:950px" class="fr-fic fr-dib" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash"/><span class="fr-inner" style="text-align:left">Makeup Minis Bundle<span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none"><em> Happy Skin  </em></span></span></span></span></div><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/c1b7c6ca-f461-44c5-a54d-7f86553a85b1_model 1.jpeg" style="width:950px" class="fr-fic fr-dib" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash"/><span class="fr-inner" style="text-align:left">How cute is the petite puff that comes with the Mini Off Duty Powder Foundation?<span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none"><em> Happy Skin  </em></span></span></span></span></div><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/c1c6fa98-5579-4d14-aaf2-c9bc163f7553_superset.jpeg" style="width:950px" class="fr-fic fr-dib" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash"/><span class="fr-inner" style="text-align:left">Makeup Minis Bundle<span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none"><em> Happy Skin  </em></span></span></span></span></div><p>Broadening its fan base and consumer trust in the cosmetics market is no picnic, especially in the Philippine niche where many local beauty labels have mushroomed throughout time. Happy Skin’s movement from 10 years ago even allowed a yield of partnerships and collaborations with cream-of-the-crop companies and personalities no less than <strong><a href="https://metro.style/beauty/body/heart-evangelista-avon-fragrance-eve-truth/35268" target="_blank">Heart Evangelista</a></strong> and <strong><a href="https://metro.style/culture/tech/disney-arrives-in-the-philippines-on-november-17/34073" target="_blank">Disney</a></strong>!</p><div><span class="fr-img-caption fr-fic fr-dib" style="width:950px"><span class="fr-img-wrap"><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/1fd21bad-0dd9-4fe7-82b4-e46477af0b17_model 3.jpeg" style="width:950px" class="fr-fic fr-dib" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash"/><span class="fr-inner" style="text-align:left">Happy Skin is bringing back an iconic beauty item—the Shut Up and Kiss Me Moisturizing Matte Lippie!<span id="isPasted" style="color:rgb(65, 65, 65);letter-spacing:normal;orphans:2;text-align:left;text-indent:0px;text-transform:none;widows:2;word-spacing:0px;-webkit-text-stroke-width:0px;white-space:normal;background-color:rgb(255, 255, 255);text-decoration-thickness:initial;text-decoration-style:initial;text-decoration-color:initial;display:inline !important;float:none"><em> Happy Skin  </em></span></span></span></span></div><p>With its line of newest products in the market, a promising chapter is about to unfold, attracting consumers to make room for more—more affordable makeup, more quality material, and more merchandise madness! Browse the gallery below for <strong>Happy Skin’s Minis Collection</strong>, <strong>chic merchandise</strong>, and above all, the comeback of the much-coveted <strong>Shut Up </strong>and <strong>Kiss Me </strong>lines!</p><div><br/></div><div class="article-content" itemProp="articleBody"><div class="media-content"><div class="slider-for"><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/2133915e-0ee4-4556-8a14-754e57ef8eec_happy skin 10th anniversary landscape.png" alt="" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/41eb0af2-7528-42c6-906e-6cb527fc6ed7_cream 2.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/7631232f-465c-4478-9acb-bc4dc02702e8_cream.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/df24257c-b741-44d7-ab32-d281dbc1deac_rescue me.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/44769ae8-2db3-4f9f-b89f-6b64578cc79e_lip tints.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/07472724-8127-4b87-bb9f-6be97b9b556a_foundation.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/39fa634e-342c-492b-b933-152e25464a09_mascara.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/297da3f5-e105-461f-9b16-56463ed35f16_lippies 1.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/ad3d8d2d-7fc2-46b0-a490-e11532be2755_keychain.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/d7fcea4c-4dd2-4e99-b95e-19b00d6cf7e6_pins.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/3e10e749-512f-4468-80bb-bc6a86e2b5d8_bag.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div><div><img loading="lazy" src="https://assets-metrostyle.abs-cbn.com/prod/metrostyle/attachments/3ea646a4-4079-41bb-90b7-9631264f871c_sweatshirt.jpeg" alt="This Local Brand Launched a Minis Line and Limited Merch for Its Birthday Bash" class="fr-fic fr-dii"/></div></div><div class="media-content slider-desc"><div class="item-desc"><div></div></div><div class="item-desc"><p>Mini Hyaluronic + B3 Boost Water Cream (P499 for 10g)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Right: Mini Hyaluronic + B3 Boost Capsule Serum (P549 for 30ml)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Mini Rescue Me Cooling UV Sun Mist SPF 40 PA+++ (P499 for 30ml)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Mini Lip Mallow Plush Matte Lip Tint (P349 for 2ml)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Mini Off Duty Powder Foundation (P599 for 8g)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Mini Second Skin Lengthening Serum Mascara (P399 for 4.5ml)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Shut Up and Kiss Me Moisturizing Matte Lippie (P599 each)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Lippie Finder Keychain (P549)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>Iconic Collectible Pins (P149 each)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>“Happy Girls Club” Micro Sling Tote (P799)<cite>Happy Skin</cite></p></div><div class="item-desc"><p>“Happy Girls Club” Sweatshirt (P1,499)<cite>Happy Skin</cite></p></div></div></div></div><div><strong>Related Story: </strong><a href="/beauty/body/the-beauty-beat-oct-2-2023/36370" target="_blank" rel="noopener noreferrer">The Beauty Beat: Beauty Drops to Know Now</a></div><script async="" src="//www.instagram.com/embed.js"></script>