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This is the Lipstick that Requires No Touching Up

MAC Cosmetics launches the #LockedKissInk and the MAC Crew 2023

Constantly pioneering beyond trend, MAC Cosmetics presents their newest line: MAC Locked Kiss Ink. It’s a matte liquid lipstick that guarantees 24-hour wear that’s kiss-proof, transfer-proof, and waterproof. 


MAC Locked Kiss Ink features 15 different shades with adventurous colors like “Vicious” (intense burnt orange)  and “Gutsy” (tomato red) and everyday hues like “Posh” (warm brown) and “Upgraded” (light lavender mauve). A thin layer with the doe foot applicator is all you need to get the maximum color and the formula features a weightless feel. There is also no worry about patchiness or dryness as Locked Kiss Ink is formulated with passion fruit oil, coconut oil, and shea butter. The packaging features an eye-catching silver top and a clear component so you can see the color immediately. The tube is compact so it fits any cute microbag for a night out. 

The new release merited a lounge party at Mega Fashion Hall with fun interactive kiss-themed booths. Spotted in the crowd was a mix of makeup artists, content creators, and beauty influencers. 


The program, hosted by Jaz Reyes, featured a makeup session by Jelly Eugenio so everyone could see the Locked Kiss Ink in action. Jelly is one of the most sought-after makeup artists of today, as he constantly collaborates with celebrities like Nadine Lustre, Catriona Gray, and Ivana Alawi. 

In the makeup session, he shared two looks: a mauve lip featuring Locked Kiss Ink in “Mischief” and a bold red lip featuring the shade “Ruby True.” Jelly says to always balance a mauve lip with a blush. He also shared that the best red lip is one that you apply on yourself, as every lip shape is different. For this, Jelly called to the stage Binibining Pilipinas Grand International 2016 Nicole Cordoves as his model. His ultimate lipstick tip is to always prepare the lip with a balm to make sure it is moisturized. 

Jelly Eugenio with beauty queen Nicole Cordoves

The party also served as the launch of the MAC Crew 2023: actresses Cassy Legaspi, and Ysabel Ortega, TikTok beauty influencer Nate Javier, Drag Race Philippines finalist Marina Summers, and vlogger Ry Velasco

Each member shared on stage their first MAC memory or their insights on being part of the MAC Crew. Ry and Nate both confessed that their first makeup purchases were MAC products. Ysabel and Marina talked about the honor and almost disbelief in being able to represent such an iconic brand. 

Nate Javier, Ysabel Ortega, Marina Summers, and Ry Velasco

The rest of the party continued right after. Guests were free to try out the Locked Kiss Ink and test how once it’s on, there’s no need to touch up. —Olivia Sylvia Estrada

Shop MAC Locked Kiss Ink here.