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    Regine Velasquez-Alcasid Is The New Face of BYS

    Congratulations are truly in order for Asia’s Songbird Regine Velasquez-Alcasid. After her grand Kapamilya comeback on the latter part of 2018, TV projects, concerts and endorsements have started pouring in for her. Apart from singing the official theme song of ABS-CBN’s upcoming teleserye The General’s Daughter starring Angel Locsin, the ever-impressive diva also sang the station’s Christmas ID. These days, Regine is everywhere you turn!

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

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    For her next venture she’s heading over to the beauty industry! The 48-year-old actress has just been announced as BYS Cosmetics’ newest endorser. Scroll further to find out more:

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

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    A post shared by BYS Cosmetics - Philippines (@byscosmetics_ph) on

     

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

    A post shared by BYS Cosmetics - Philippines (@byscosmetics_ph) on

     

    In this exciting new campaign, BYS together with Regine invites everyone to REIGN and “Be Your Own Expert." Set to let everyone know that putting on makeup can be a simple yet fulfilling process, they ultimately seek to champion the value of finding one’s purpose, having the confidence to go after it, and embracing acceptance and selflessness in the face of adversities.

     
     
     
     
     
     
     
     
     
     
     
     
     
     
     

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    Together, we think these two powerhouse names can inspire more and more Filipinas to level up their makeup game by exploring the brand’s vast range of affordable, good quality, and easy-to-use cosmetics. Another succesful collaboration, indeed!

     

    Lead photos via BYS Cosmetics