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Get Beauty Ready: L’Oréal x Lazada Super Brand Day Features Your New Beauty Essentials

L'Oreal will be bringing beauty back with an exclusive 3-day Beauty Online Marathon Event in Lazada from June 15 to 17!

These days, our daily routine already requires us to have precautionary measures before stepping outside—this includes wearing protective face masks and gear, and constantly sanitizing not just our belongings but our hands as well. 

Face masks, unfortunately, can cause skin problems for some, like the dreaded “maskne” or mask acne. Excessive dryness, oiliness, chafing, and mask lines have become more common too. We must then address it in order to get our minds off yet another daily concern. We can't just go on and expect these skin problems to go away without doing anything, nor should we allow these skin issues to stop us from prettifying ourselves. After all, our skin, whether we admit it or not, can make or break our self-confidence, and self-confidence makes or breaks the way we do things and live our lives.

Don’t fret! We say relax, take a step back, and address these skin problems with practical, even brilliant skincare and makeup tips that allow you to still look your best. No face mask should ever stop you from looking your beautiful self.

L’Oréal and Lazada, the biggest beauty collaboration event in the country, will be holding three full days of events, and never before seen deals (including Buy 1 Take 1 Deals) on bestselling skin, hair, and makeup products. They aim to celebrate beauty as people return to daily routines with a new cautiousness. 

The 3-day event will include round-the-clock exciting activities including live-streaming, games, VTO services, and surprise flash sales.

Bringing the concept of “Back to Beauty”, get ready to feel beautiful, empowered and  confident, as the world faces the new normal. L’Oréal will be supporting all women, as  they embrace new social moments with beauty rituals, such as at-home treatments and  rocking the perfect makeup look while wearing a mask. 

In 2015, L’Oréal and Lazada started a partnership and have always been the  first and biggest digital account to build a beauty category in Lazada. This is a perfect collaboration, as Lazada is best-in-class in their logistic and technical capability of serving consumers’ needs even during this difficult time, while L’Oréal provides the best beauty solutions, not only with excellent products, but also with  “shoppertainment” during the lockdown—like the exciting AR Magic Mirror, live-streaming and more!


Get your online shopping rituals ready as you pick the best beauty deals for you. To help you prep for the big beauty event online, here are the best skincare and makeup picks that can help you keep up with your new normal beauty needs. Shop during the L'Oreal x Lazada 3-day sale, as handpicked by our amazing editors:

Skincare First

Just like any other beauty junkie, we are sure you already know that quality skincare is the foundation of a flawless makeup look.

Garnier Serum Vitamin C, for starters, can cover all your skin needs in a light, non-sticky finish. Vitamin C is a powerful antioxidant, and when applied to your skin, can have many beneficial effects on the overall appearance of your complexion. It’s effective in your skin’s fight against free radicals, which are harmful molecules that can damage and age skin. 

When free radicals enter our skin, they can accelerate the aging process by breaking down collagen and reducing elasticity because they cause oxidative stress in our skin cells. Vitamin C can help neutralize free radicals, which means they cause less damage to our skin. These same neutralizers can help you from preventing mask lines and pimples. Vitamin C also helps make your skin appear more even, as it can lighten dark spots and lines over time.

Try making Vitamin C a part of your routine by applying a serum after using the best cleanser for your skin type. You can use serum both in the mornings or evenings. Many serums formulated with Vitamin C also include Vitamin E, as this water-soluble antioxidant helps improve Vitamin C’s effectiveness. After applying the serum, make sure to use a hydrating moisturizer to lock in Vitamin C’s skin brightening and texture-improving qualities. Garnier Serum Vitamin C can help you prevent anti-aging, and can give your skin extra hydration that is said to help prevent breakouts and chafing. 

Light Foundation Finish

On a regular day, a face foundation can be tricky to use because it can feel heavy, sticky, and uncomfortable, especially if you have chosen the wrong kind for your skin.

Maybelline Fit Me, is an ideal pick as it feels light and fresh. With your face mask on, a light and hassle-free foundation formula is your best bet for looking and feeling your best!

Fit Me is a lightweight foundation that mattifies and refines pores, and leaves a natural, seamless finish. Ideal for normal to oily skin, Maybelline's exclusive matte foundation formula features micro-powders to control shine and blur pores. It is a pore-minimizing foundation, which can help prevent pimples and the dreaded “maskne”. What’s more is that it’s dermatologist-tested, allergy-tested and non-comedogenic.

The best part about it is that it is long-wearing too! Wearing a protective face mask is as uncomfortable and as much a hassle as it is already, and you wouldn't want to be retouching your makeup a lot while you have it on. A lasting foundation is key, and can save you from such hassles as you go along your busy day. 

Accentuate the Eyes

Protective masks cover almost our entire face, so it automatically means we have to focus on the eye area when it comes to makeup. With the right tools, you’ll be on your way to upgrading your eye beauty look, to help you look your best with your mask on.

We say it’s time to make it all about the brows! Maybelline Brow Define and Blend gives you full, defined brows without looking too drawn in. It is a retractable brow pencil with brush, and has a unique slim angled tip that gives you the most defined strokes to create natural brows. In this time of the new normal, it is best to make your brows look au naturel as you especially would not want to look like you're trying too hard. Looking effortless is key! 

Since the eyes take centerstage in our beauty looks these days, our lashes will definitely do the talking. And because of this, choosing the right mascara can make or break the look. We love L'Oreal LASH Paradise Mascara, which has become a cult favorite for a lot of reasons. It is personally raved about by supermodel Tyra Banks, and has an ultra-soft brush with more than 200 bristles. This allows for the mascara to catch every lash, making them look voluminous yet feathery and soft-looking. The best part? It has a 24-hour-long wear, is waterproof, and smudge-proof, allowing you to maintain your beauty look without needing to touch up through the day.

Don't be hesitant to doll up these days—after all, it really doesn’t hurt to look and feel your best as you navigate your life in these uncertain times!

L’Oréal and Lazada, the biggest beauty collaboration event in the country, will be holding three full days of events, and never before seen deals (including Buy 1 Take 1 Deals) on bestselling skin, hair, and makeup products. They aim to celebrate beauty as people return to daily routines with a new cautiousness. 

L’Oréal, the biggest beauty company in the world, will always be here to encourage beauty lovers to live the new normality, by staying healthy and beautiful.