Beauty, Fashion, and Wellness Were the Top Categories at Lazada's 9.9 Mega Brands Sale | ABS-CBN
ADVERTISEMENT

Welcome, Kapamilya! We use cookies to improve your browsing experience. Continuing to use this site means you agree to our use of cookies. Tell me more!
Beauty, Fashion, and Wellness Were the Top Categories at Lazada's 9.9 Mega Brands Sale
Beauty, Fashion, and Wellness Were the Top Categories at Lazada's 9.9 Mega Brands Sale
Justin Alexandra Convento
Published Sep 15, 2022 02:34 PM PHT
|
Updated Sep 15, 2022 02:48 PM PHT

Just in case you've been living under a rock, Lazada has just wrapped up the first of its year-end mega campaigns with the Lazada Philippines' 9.9 Mega Brands Sale from September 9 to 11!
Just in case you've been living under a rock, Lazada has just wrapped up the first of its year-end mega campaigns with the Lazada Philippines' 9.9 Mega Brands Sale from September 9 to 11!
What did you end up adding to your cart over the weekend?
What did you end up adding to your cart over the weekend?

If you were wondering what the top performing categories were, it looks like beauty, fashion, and health & wellness products reigned supreme, with Filipino consumers choosing to purchase more of what makes them look and feel their best, inside and out!
Related Story: Lazada Invites Shoppers To Add To Life with LazLive+ Launch
Related Story: Add to Cart: Lazada Birthday Sale Beauty Finds
It's undeniable: Filipinos definitely love shopping and bargains. On September 9, 4x more vouchers were redeemed compared to the 9.9 campaign in 2021. Consumers also doubled their shopping time spent on the app!
It's undeniable: Filipinos definitely love shopping and bargains. On September 9, 4x more vouchers were redeemed compared to the 9.9 campaign in 2021. Consumers also doubled their shopping time spent on the app!
With outdoor activities resuming, local consumers are also purchasing more bags and travel items and athleisure wear compared to just a few months ago. Bags and travel purchases increased by 83% compared to the Epic 10th Birthday Sale that took place on 27 March 2022. Moreover, top consumer favorites on September 9, 2022, include unisex cotton jogger pants and Kérastase Genesis Anti Hair Fall Fortifying Serum.
With outdoor activities resuming, local consumers are also purchasing more bags and travel items and athleisure wear compared to just a few months ago. Bags and travel purchases increased by 83% compared to the Epic 10th Birthday Sale that took place on 27 March 2022. Moreover, top consumer favorites on September 9, 2022, include unisex cotton jogger pants and Kérastase Genesis Anti Hair Fall Fortifying Serum.
ADVERTISEMENT
Lead photos from @shopviajecito, @huaweimobileph
Read More:
Lazada
Lazada Philippines
Online shopping
e-commerce
tech
app
apps
Lazada 9.9 Mega Brands Sale
sales
trends
ADVERTISEMENT
ADVERTISEMENT