TOMORROW X TOGETHER Headlines Smart Prepaid's "Build Your Own GIGA" Campaign
Subscribers can customize their promos based on their interests and lifestyle needs through “Build Your Own GIGA,” a breakthrough feature on the GigaLife App
ICYMI, Smart Communications, Inc. recently dropped its latest TVC for Smart Prepaid headlined by K-Pop’s “It” group of 2021 TOMORROW x TOGETHER!
Fresh off the massive success of its partnership with 21st century pop icons BTS, Smart carries on by teaming up with TOMORROW x TOGETHER (TXT) to promote “Build Your Own GIGA,” a breakthrough feature on the GigaLife App that gives prepaid subscribers the ease and convenience to make their own GIGA promos according to their passion and lifestyle needs.
“We recognize that many of our young subscribers have different lifestyle needs based on their dreams and various interests. We want to give them the freedom and flexibility to build the perfect GIGA promo with just a few taps on the GigaLife App. This is one of the most efficient ways for Smart to inspire the Filipino youth. Let the young ones set a path for a better tomorrow,” says Jane J. Basas, SVP and Head of Consumer Wireless Business at Smart.
The choice of TOMORROW X TOGETHER as the young and effervescent headliners for “Build Your Own GIGA” couldn’t have come at a more opportune time. Recognized globally as one of music’s top acts and rallied by their fandom called MOA (short for Moments of Alwaysness), the five-member group resonates with Smart Prepaid’s youth-driven purpose.
“Fans are naturally drawn to the music of TOMORROW X TOGETHER because of their signature sound. The music is similarly distinct, as they connect with their listeners through personal stories about the challenges that comes along with growing-up. With that, they are able to represent our young subscribers’ desire to constantly build on their passions and stay committed to their dreams despite theodds,” said Basas.
In their very first TVC for Smart, a production abundant in special effects and themes exploring virtual reality and digital technology, TOMORROW X TOGETHER shows how Smart Prepaid subscribers can build their own GIGA in five clear and concise steps:
- BUILD. HUENING KAI talks about the ability to choose your preferred promo validity. Options offered are 3 days, 7 days, and 30 days.
- PICK. YEONJUN shows how convenient it is to customize your GIGA promo based on your passions—from Video, Stories, Games, Study, Work, or Music.
- CHOOSE. TAEHYUN presents the option to select from 10 GB to 24 GB of Open Access Data to access all other sites and apps.
- ADD. SOOBIN explains the option to add specific content from the Entertainment Packs on the GigaLife App.
- SHARE. BEOMGYU rounds it up with the option to share your own BYOG promo to friends and family. In return, you can earn data rewards and lifestyle perks via GigaPoints, redeemable within the app.
To enjoy the BYOG experience, download and update the GigaLife App on the Google Play Store or the Apple Store. Upon logging in to the GigaLife App, simply tap the BYOG tile, click Build, and customize just as each of TOMORROW X TOGETHER members demonstrated.
For updates on the latest campaigns and offers, follow Smart’s official accounts on Facebook, Instagram, TikTok, and Twitter. You may also visit https://smart.com.ph/Pages/build-you-own-giga to learn more.