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Top 10 Underrated Handbags With Their Own Cult Following

These bags are practically flying-off the shelves! Whether because they are new, independent, or in limited artisan quantities, these handbags have been under the radar from mass-sold luxury goods—for now.

But rather than letting their elusiveness get in the way, these brands have found ways to be a crowd pleaser, garnering a loyal fan base that will no doubt expand to global proportions in the near future. If you’re a true handbag aficionado, this list will is sure to give you a thrill as you hunt for your next ‘It’ bag purchase.



Paula Cademartori


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This Milan-based Brazilian designer has established her brand with that unique signature buckle, an insignia adorned in all her bags. But the best part of Paula Cademartori’s bags is their variety; the bags come in clean classics, like the iconic “Petite Faye” bag, or to the vibrantly embellished styles, like the “Dun Dun Love”.


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Simple, elegant and highly-recognizable, Boyy bags have a signature style that is often translated into different colors and fabrics per season, the most iconic being the belt-buckle closure of their handbags. Offered in a variety of sizes and trendy colors, these Boyy bags have been frequently seen in the fashion weeks streets.


Boldrini Selleria

No fuss, no elaborate marketing, just leather handbags done to perfection. Made in Tuscany, Italy, these bags are crafted by a traditional, family-owned leather business, employing the finest artisans in the region. Because they are artisanal, these bags are often sold in limited quantities, and only among trusted retailers.  




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Although it’s fine handbag craftsmanship as it is, the Strathberry Midi Tote shot to fame when Meghan Markle made it her bag of choice during a royal visit to Nottingham. The specific tri-colour bag sold out overnight, and to date is still in a pre-order waitlist!


READ: Travel In Style With Lust-Worthy Bags And Luggage


Ulyana Sergeenko

Plush, plain but with a touch of magic, the Ulyanna Sergeenko bags are hard to come by because of the couturier’s dominantly atelier-based set-up in Moscow. But her reputation as a fashion tour-de-force has definitely amped up the demands for her designs, regardless of its irregular, limited quantity.




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Florence-based Filipina handbag designer Mai Mai Cojuangco is lauded for bringing in premium Italian leather-craft to the Manila elite with her own brand, “Demetria”. Designed to be fashionable yet practical, Demetria bags typically sell-out in a matter of days upon launch, which at the moment is exclusively at Idée Clothing.




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Considering that this leather goods brand just launched in 2017, the fact that it’s a street-style favorite in fashion weeks is impressive. Its iconic Hortensia bag takes on a truly unique silhouette, like a tulip-shaped tote, and comes in a variety of neutral colors, to candy tones.


Gabriela Hearst


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Uruguay-born New York designer Gabriela Hearst established her namesake brand as a womenswear powerhouse, before expanding her designs to bags. Originally a limited-edition gift to her patrons and friends, the “Nina” quickly became one of the most in-demand bags among fashion mavens, and has since become a staple in her shops.




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For the woman who truly wants to make that fashion statement, the Jacquemus Les sac Chiquito microbag will definitely make some heads turn. This laughably tiny bag has been a favorite among fashionable celebrities, like Rihanna and Kim Kardashian. At the moment, these microbags are sold-out everywhere, but trend forecasters predict that these could be ushering a new trend of petite bags.


Manu Atelier


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Another street style favorite, the Manu Atelier bags are recognizable for their incredibly structured, but vibrantly toned leather bags. Based in Istanbul, Turkey, this luxury leather brand boasts a heritage of craftsmanship and leather manufacturing, passed from one generation to another.


Lead photos via @paulacademartori