Here's What Your Fave K-Stars Wore In Their Recent Local Endorsements
From BLACKPINK, BinJin, to Lee Min-ho, relive each of their local endorsements here!
We can't remember the first time the K-wave hit the shores of Manila but we sure do remember how our favorite idols, actors, and actresses starred in their most recent local endorsements. K-drama and K-pop fans from all over the country were all equally stunned the moment these campaigns hit the larger than life billboards along EDSA and even in each brand's social media pages.
The likes of Ji Chang-wook, TWICE, and Hyun Bin were one of the few top K-stars to represent Bench fairly recently. We each saw them sport staple denim apparel and wearable graphic tees from Bench. From perfume, skin care, to everyday wear, these K-stars did not fall short of stylish looks for each of their campaigns. Also hitting the buzzing fashion consumer market was Lee Min-ho in his sprightly colored outfits for Lazada. The South Korean heartthrob made use of his charm and stylish looks to convince us to shop for anything and everything in Lazada. To be fair, every purchase did feel worth it! And of course how can we forget the iconic #BinJin moment we had with Smart. K-drama fans would know how much this went viral last year!
Relive each local endorsement in the gallery down below and check out the looks that we will remember forever! Who here is excited for the newest campaigns this year? Can you guess who will front these brands next?
K-Stars In Local Endorsements
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Ji Chang-wook for Bench
At the top of our list of hot Korean men in a plain white tee is Ji Chang-wook in his most recent campaign with Bench.
Photo Credit: Photo from Bench
Ji Chang-wook for Bench
The campaign also featured Chang-wook chilling in a black shirt, denim jacket, and a pair of khaki jeans.
Photo Credit: Photo from Bench
TWICE for Bench
ICYMI South Korean girl group TWICE conquered the streets of Manila through larger than life billboards sporting these cute pieces from Bench.
Photo Credit: Photo from Bench
TWICE for Bench
From florals to denim, TWICE picked out the best of best for this campaign. We love how each member was able to express her own sense of style through these pieces from Bench.
Photo Credit: Photo from Bench
BLACKPINK for Globe
How can we ever forget about this iconic endorsement from Globe! The girls of BLACKPINK stunned in their pared down outfits for Globe's local campaign.
Photo Credit: Photo from Globe
BLACKPINK for Globe
We still can't believe they sported these powerful black and white looks as well! Talk about statement dressing in 2021.
Photo Credit: Photo from Globe
Lee Min-ho for Lazada
You know its the LMH effect when he literally made this full on blush pink look happen. Here's Lee Min-ho a pair of shirt and jeans for Lazada!
Photo Credit: Photo from Lazada
Lee Min-ho for Lazada
If he could sport a loungewear-inspired outfit, he can also pull off this pink suit ensemble as well. Min-ho used all his heartthrob points for this one.
Photo Credit: Photo from Lazada
Hyun Bin for Bench
If we could pick out one piece from Hyun Bin's exclusive collection from Bench, it would be a no brainer to pick the 'Captain' shirt he's wearing in this photo.
Photo Credit: Photo from Bench
Hyun Bin for Bench
It was truly nice to see Hyun Bin wear something this casual compared to the outfits we've seen him in CLOY. Casual wear looks good on you Captain Ri!
Hyun Bin for Smart
As if one local endorsement isn't enough, Hyun Bin is also tapped by Smart for their most viral campaign with you guessed it Son Ye-jin!
Photo Credit: Photo from Smart
Hyun Bin for Smart
Hyun Bin showed off his suave and his versatile style in this local endorsement. We both saw him sport a smart casual look and this badass all black ensemble.
Son Ye-jin for Smart
If you think Hyun Bin's debut with Smart is groundbreaking, talk about this campaign with Son Ye-jin! She wore a number of outfits for this campaign including this emerald green puff sleeved dress.
Photo Credit: Photo from Smart
Son Ye-jin for Smart
You can truly never go wrong with a white dress and Son Ye-jin attests to this fact! Here's her in a simple A-line dress to complement Smart Signature's color.
Photo Credit: Photo from Smart
Hyun Bin and Son Ye-jin for Smart
Keep your hearts still for the K-drama couple of the decade. Yes, you read that right, there's no other couple this influential in recent history! See how they subtly match with their dressed up looks for Smart.
Photo Credit: Photo from Smart
Hyun Bin and Son Ye-jin for Smart
These looks on BinJin deserve the finale spot in our gallery. They both wore complementing cool neutral ensembles for Smart's latest local campaign. We love the fact that this outfit on them looks so simple and achievable. We can actually see ourselves sport the same look with our bae.
Photo Credit: Photo from Smart
