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Local Fashion Industry Legend Criselda Lontok Celebrates 35 Years With A Beautiful Runway Show

Filipina icon Criselda Lontok is beaming with 35 years under her fashion design belt


35 years is no easy feat, and can even be considered an entire lifetime for some. In a day and age where shortcuts and immediate satisfaction have become the norm, it takes a true industry icon to be a living testament to what hard work, due diligence, and longevity truly means. 


Lucy Torres-Gomez attends the Criselda Lontok fashion show


Being Rustan's in-house designer all these years under the guidance of Rustan's matriarch and founder Gliceria Rustia-Tantoco, Criselda has shaped the way countless women dress themselves—mothers and daughters alike, for the better. She was able to inject her unique brand of artistry to every piece she has ever put out, and her loyal clientele are proof to this undeniable beauty.


Carlo Trillo and Happy Skin Cosmetics co-founder Rissa Mananquil-Trillo


With her 35th year celebration, Criselda can only look to the future filled with more beautiful possibilities! She looks forward to designing for this generation's influential women, who are icons on their own. These women look to her for unique designs that stay with you for years to come, as style is combined with comfort in the best way.

 “The most precious lesson I learned all these years as a designer is that style and comfort should never be a paradox but a fusion. That customer satisfaction should be first and foremost together with the elegance and practicality of the designs.” Lontok says.

READ: The Modern Kaftan: Rustan's Debuts Moroccan Fashion Brand Zaïn To The Philippines


The SSI Group, Inc. President Anton Huang and Rustan Commercial Corporation
President Donnie Tantoco


For her Holiday 2018 collection, Criselda maintains the elegance and uniqueness of her designs via styles that merge traditional and modern influences, such as the Maria Clara-inspired tops with contemporary structures. Expect a lot of bright and bold colors and patterns, as well as show-stopping long gowns.

Scroll to see more of the highlights from her milestone show below:

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