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LOOK: A Massive 3D “Butanding” Is Spotted Along EDSA

This immersive 3D art installation is a first in the Philippines


The metro is slowly easing up almost back to our pre-pandemic days—the usual volume of people outdoors have significantly increased, outdoor activities abound everywhere, and EDSA says hello once again to the throngs of cars passing by it. Everything seems normal, but there’s one new thing that can be found along the historic highway: a massive butanding or whale shark that’s swimming by SM Megamall at night!


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Bringing the first High Definition Immersive content in the country, SM Megamall has installed a 3D Immersive art installation in one of its LED billboards. The minute-long motion display sees a giant butanding in a tank filled with water, then later on crashes out of the cage. The idea of putting the whale shark as the subject of the installation is a homage to the Philippines having the second largest population of the mammal around the world. 


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Through this 3D LED installation at the premises of SM Mega Mall, the Philippines joins the roster of countries whose public spaces have been enhanced with such immersive displays.


Let's take a look at some of the most memorable ones:


The Big Wave in Seoul





The 3D Lion in Chengdu, China 





The Ghostbusters Afterlife In Times Square, Manhattan, NY





The Fortnite x Balenciaga Animated Billboard in Piccadilly Circus, London





The Giant Cat at the Shinjuku Station, Tokyo, Japan




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People can view the realistic display on EDSA everyday until July 30, with shows beginning at 7pm at a 30-minute interval until mall closing hours.


So now, even when you can’t fly to the home of the whale sharks in the ocean, you can greet it with a smile (beneath our face mask, of course!) when you pass along EDSA this summer.