Bored And Hungry Cool NFT-Themed Burger Pop Up Manila
FinTech meets food at Bored and Hungry, a one-of-a-kind burger shop and the first NFT-themed restaurant in the US
At the Philippine Blockchain Week in November 2022, FinTech (financial technology) enthusiasts and professionals gathered not just to know the latest in the industry but also for a taste of the very first NFT-based restaurant in the US. Before the year ends, Bored & Hungry is back in Manila to give another taste of their award-winning burgers.
Hailed as Good Morning America’s “Best Burger in the US” for 2022, Bored and Hungry came to Manila all the way from Los Angeles. It was founded by entrepreneurs Andy Nguyen, Kevin Seo, and Phillip Huynh, who are also the founders of the Food Fighters Universe. It started as a 90-day pop-up in California, which became an instant hit. With its NFT (Non-Fungible Token) theme, Bored and Hungry in the US accepts not just credit cards, but also Ethereum ($ETH) and ApeCoin ($APE) as forms of payment.
Restaurant and digital store tycoon Charles Paw’s Tasteless Food Group brought this unique burger experience to Manila. The pop-up operations at The Grid is overseen by Chef Noel Mauricio, who’s also from The Grid’s Tsuke-Men and Your Local (Esteban Street, Makati City) before incumbent executive chef Patrick Go.
After sold-out days at the Philippine Blockchain Week and The Grid Food Market last month, Bored and Hungry is setting up another pop-up shop at Stall #7 of famed food court at Power Plant Mall from December 26, 2022 to January 8, 2023. According to the people behind The Grid, this time, they were able to find local sources for the ingredients, which enabled them to slash the prices by P200.
Diners at The Grid pop-up can order the Bored OG Burger (P395) by Chef Fernando Valladares and Golda Valladares, the ones behind Trill Burgers, which was named the “Best Burger in America 2022” by Good Morning America. But this author highly recommends getting the Border OG Burger Combo (P595), which comes with their super tasty fries.
The OG Bored Burger features two all-beef patties — smashed until thin and crispy around the edges — with slices of American cheese in between. Despite being almost lace thin, the patties are still juicy and flavorful. This author became an instant fan of the crispy edges, a welcome addition to the fluffy bun and creamy sauce. The toasted bun is slathered with the B&H Secret Sauce and pickles before the oversized patties are sandwiched and the whole burger gets wrapped and nestled inside the monkey-shaped burger box — featuring Bored and Hungry’s ape-designed NFT.
All in all, the Bored OG Burger is definitely worth the try whether you’re a burger aficionado or not, especially with its more accessible price point.
Catch the Bored & Hungry pop-up 2.0 at The Grid Food Market (Stall # 7), 2nd Level, Power Plant Mall. Pro-tip: Take the Amorsolo Entrance! For more information, visit www.foodfightersuniverse.com or www.tasteless.ph. Follow Bored & Hungry on Instagram and Facebook for updates.